Google is streamlining the process of managing and editing Google My Business (GMB) listings with a new dashboard embedded directly in search results pages.
When logged into your Google account on desktop or mobile, simply search for your business, and you’ll be able to manage your listing as if you were in the GMB interface.
With this feature, you can edit information, add photos, share posts, see how many views your listing is receiving, and much more.
After searching for your business, the dashboard for managing your listing will appear immediately. It will be displayed above the regular set of search results, making it highly visible.
Keeping an updated and accurate Google My Business listing is crucial. Google has shared some statistics that highlight the importance of having a complete listing:
- More than 80% of people search the web to find local information.
- Businesses with complete listings on Google are twice as likely to gain customer trust.
- 38% more likely to attract in-store visits
- 29% more likely to see a purchase
Maintaining a comprehensive and accurate GMB listing can significantly impact customer engagement and business success.